{"id":1221,"date":"2026-10-13T09:40:35","date_gmt":"2026-10-13T09:40:35","guid":{"rendered":"https:\/\/digistrivemedia.com\/blog\/?p=1221"},"modified":"2026-10-13T09:40:37","modified_gmt":"2026-10-13T09:40:37","slug":"10-essential-digital-tools-for-small-businesses-in-india","status":"publish","type":"post","link":"https:\/\/digistrivemedia.com\/blog\/10-essential-digital-tools-for-small-businesses-in-india\/","title":{"rendered":"10 Essential Digital Tools for Small Businesses in India"},"content":{"rendered":"\n<h1 class=\"wp-block-heading\">10 Essential Digital Tools for Small Businesses in India<\/h1>\n\n\n\n<p class=\"wp-block-paragraph\">Running a small business involves many daily tasks. You need to manage customers, track payments, promote your services, and organise your work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Handling everything manually can take valuable time. It can also lead to missed enquiries and errors.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Digital tools can make these tasks easier. They help businesses organise information, communicate with customers, and track performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In this guide, we cover 10 useful digital tools for small businesses in India. You will also learn how to choose the right tools without increasing your expenses unnecessarily.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"1024\" src=\"https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11-1024x1024.png\" alt=\"\" class=\"wp-image-1222\" srcset=\"https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11-1024x1024.png 1024w, https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11-150x150.png 150w, https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11-300x300.png 300w, https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11-768x768.png 768w, https:\/\/digistrivemedia.com\/blog\/wp-content\/uploads\/2026\/10\/Digistrive-blog-11.png 1080w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<h2 class=\"wp-block-heading\">Why Do Small Businesses Need Digital Tools?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digital tools help businesses manage routine operations more efficiently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, billing software can organise invoices. A CRM can track customer enquiries. Analytics tools can show which marketing channels bring visitors to your website.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These tools can also reduce repetitive work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, you do not need every available application. Start with the tools that solve your most important business problems.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">1. Website and Website Management Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">A business website gives customers a central place to learn about your products or services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can display your offerings, answer common questions, and collect enquiries.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on your business, the website may include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Service or product pages.<\/li>\n\n\n\n<li>Contact and enquiry forms.<\/li>\n\n\n\n<li>Appointment booking.<\/li>\n\n\n\n<li>Online payments.<\/li>\n\n\n\n<li>Customer testimonials.<\/li>\n\n\n\n<li>Frequently asked questions.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">A service business may need a lead generation website. An online store may require product management and checkout features.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a website solution that fits your business requirements and budget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you need a professional website, explore <a href=\"https:\/\/digistrivemedia.com\/\">Digistrive Media&#8217;s website development services<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">2. Customer Relationship Management Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Customer relationship management software, or CRM, helps businesses organise customer information and sales activities.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can record enquiries, track conversations, assign leads, and schedule follow-ups.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a small sales team may receive leads through calls, website forms, and advertisements. A CRM can help the team manage these enquiries in one place.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Useful CRM features include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Lead management.<\/li>\n\n\n\n<li>Customer contact records.<\/li>\n\n\n\n<li>Follow-up reminders.<\/li>\n\n\n\n<li>Sales pipeline tracking.<\/li>\n\n\n\n<li>Team assignments.<\/li>\n\n\n\n<li>Reports and dashboards.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Start with a simple CRM if your requirements are limited. Consider advanced features only when your business needs them.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Read our guide to <a href=\"https:\/\/digistrivemedia.com\/blog\/ai-crm-small-business\/\">AI CRM for small businesses<\/a> for more information.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">3. Billing and Accounting Software<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Billing and accounting tools help businesses record sales, expenses, and payments.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They can also make invoice creation and financial reporting easier.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Depending on the product, useful features may include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Invoice generation.<\/li>\n\n\n\n<li>Expense tracking.<\/li>\n\n\n\n<li>Payment records.<\/li>\n\n\n\n<li>GST-related billing features.<\/li>\n\n\n\n<li>Customer and supplier records.<\/li>\n\n\n\n<li>Financial reports.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Indian businesses should check whether the selected software supports their invoicing and tax requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">They should also confirm whether the product meets their accounting workflow and reporting needs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If billing takes too much time, review our guide to <a href=\"https:\/\/digistrivemedia.com\/blog\/billing-software-for-small-business-in-india-a-practical-guide-for-growing-companies\/\">billing software for small businesses in India<\/a>.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">4. Digital Payment Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digital payments make it easier for customers to pay for products and services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Businesses may accept UPI, cards, net banking, and other supported payment methods.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The right setup depends on how you sell.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a service provider may need payment links or online invoices. An e-commerce business may need a payment gateway connected to its checkout.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before choosing a provider, compare these factors:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Supported payment methods.<\/li>\n\n\n\n<li>Transaction fees.<\/li>\n\n\n\n<li>Settlement timelines.<\/li>\n\n\n\n<li>Refund handling.<\/li>\n\n\n\n<li>Integration options.<\/li>\n\n\n\n<li>Customer support.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Also, test the payment process before accepting live transactions.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">5. Email and Business Communication Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Professional communication helps businesses manage customers and internal work.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A business email account provides a professional way to contact customers, suppliers, and partners.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Team communication tools can also help employees share updates and coordinate tasks.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Useful features may include shared calendars, file sharing, video meetings, and team messaging.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choose tools based on your team size and communication needs.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid paying for multiple applications that perform the same function.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">6. Social Media Management Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Social media helps businesses share updates, demonstrate products, and communicate with customers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, managing several platforms manually can become time-consuming.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Social media management tools can help you schedule posts, organise content, and review performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before selecting a tool, check whether it supports your chosen platforms and required features.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">A practical social media plan should include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Educational posts.<\/li>\n\n\n\n<li>Product or service demonstrations.<\/li>\n\n\n\n<li>Customer questions and answers.<\/li>\n\n\n\n<li>Company updates.<\/li>\n\n\n\n<li>Relevant offers.<\/li>\n\n\n\n<li>Clear calls to action.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Consistency matters more than posting without a plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Explore our <a href=\"https:\/\/digistrivemedia.com\/socialmediaservice.html\">social media management services<\/a> if you need support with content planning and publishing.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">7. Search Engine Optimisation and Analytics Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">SEO tools help you understand how people find your website through search engines.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Analytics tools show how visitors interact with your pages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, Google Search Console can help you review search impressions, clicks, and indexing information. Google Analytics can help you analyse website traffic and configured conversions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">These tools can help you answer important questions:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Which pages receive search traffic?<\/li>\n\n\n\n<li>What search queries bring visitors?<\/li>\n\n\n\n<li>Which pages generate enquiries?<\/li>\n\n\n\n<li>Where do visitors leave the website?<\/li>\n\n\n\n<li>Which marketing channels contribute to conversions?<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Use the data to improve your website and marketing strategy.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Remember that traffic alone does not guarantee sales. Track meaningful enquiries and business results as well.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">8. Project and Task Management Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Project management software helps teams organise tasks and deadlines.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can be useful when several employees work on different projects.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Common features include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Task assignments.<\/li>\n\n\n\n<li>Due dates.<\/li>\n\n\n\n<li>Project status.<\/li>\n\n\n\n<li>File attachments.<\/li>\n\n\n\n<li>Team comments.<\/li>\n\n\n\n<li>Progress reports.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a marketing agency can use a project management tool to track content creation, campaign setup, approvals, and reporting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a tool that your team can use consistently. A simple task board may be enough for a small team.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">9. Cloud Storage and Document Management Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Cloud storage allows businesses to store and share files online.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">It can help teams access approved documents without depending on individual computers.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Typical uses include storing proposals, invoices, marketing assets, contracts, and project files.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before selecting a provider, review:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Storage limits.<\/li>\n\n\n\n<li>Sharing permissions.<\/li>\n\n\n\n<li>Version history.<\/li>\n\n\n\n<li>Backup options.<\/li>\n\n\n\n<li>Access controls.<\/li>\n\n\n\n<li>Data retention policies.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Set clear rules for file naming and folder structure. Also, restrict access to sensitive business information.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Cloud storage should not replace a proper backup strategy.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">10. Automation and Integration Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Automation tools connect applications and perform repetitive tasks based on defined rules.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a website enquiry could create a CRM lead automatically. The system could then notify the assigned employee.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Other possible workflows include:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Sending appointment reminders.<\/li>\n\n\n\n<li>Creating follow-up tasks.<\/li>\n\n\n\n<li>Updating records between systems.<\/li>\n\n\n\n<li>Generating routine notifications.<\/li>\n\n\n\n<li>Collecting information for reports.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Before automating a process, make sure the process itself is clear.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Check whether the connected applications support the required integrations. Also, review usage limits, subscription costs, and data permissions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For businesses with specialised workflows, custom software development may be worth evaluating.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Explore our <a href=\"https:\/\/digistrivemedia.com\/software-development-landing.php\">software development services<\/a> to learn about tailored business applications and integrations.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How to Choose the Right Digital Tools<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">The best tools depend on your business size, workflow, and budget.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Use the following steps to make your selection.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 1: Identify Your Main Problem<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Start with the task that causes the most difficulty.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, you may struggle with billing, lead follow-ups, project tracking, or reporting.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Choose a tool that addresses that specific problem.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 2: Compare Features and Costs<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Compare the features available in each plan.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Look beyond the advertised starting price. Include subscription charges, user fees, integrations, and support costs.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 3: Check Integration Options<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Your tools should work together where necessary.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, your website may need to send enquiry data to your CRM.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Check integration support before committing to a platform.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 4: Consider Data Security<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Review access permissions, backup options, and account security.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Use strong authentication where available. Give employees access only to the information they need.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Step 5: Test Before Expanding<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Start with a small team or a limited workflow.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Collect feedback and check whether the tool improves productivity. Expand only when the benefits justify the cost.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Should You Buy Existing Software or Build a Custom Solution?<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Most small businesses should first check whether an existing product meets their requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Ready-made software can be quicker to implement. It may also have a lower initial cost.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, existing tools may not support every workflow. They may also require expensive integrations or workarounds.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Custom software can be useful when your business needs specialised features, connected systems, or greater control over workflows.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Before deciding, compare the total cost, implementation time, maintenance needs, and expected business benefits.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Common Mistakes to Avoid<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Buying more software does not automatically improve business performance.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Avoid these common mistakes:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Paying for features your team does not use.<\/li>\n\n\n\n<li>Using several tools for the same task.<\/li>\n\n\n\n<li>Ignoring staff training.<\/li>\n\n\n\n<li>Failing to secure business accounts.<\/li>\n\n\n\n<li>Choosing software without checking integrations.<\/li>\n\n\n\n<li>Automating processes that are not clearly defined.<\/li>\n\n\n\n<li>Forgetting renewal and maintenance costs.<\/li>\n<\/ul>\n\n\n\n<p class=\"wp-block-paragraph\">Review your tools regularly. Remove unnecessary subscriptions and keep the systems that provide measurable value.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How Digistrive Media Can Help<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digistrive Media helps businesses build and improve their digital presence through website development, e-commerce solutions, digital marketing, and software development.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The right combination depends on your business requirements.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For example, a startup may need a professional website and lead generation. An online store may need product management and payments. A growing company may benefit from CRM integration or workflow automation.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Explore our <a href=\"https:\/\/digistrivemedia.com\/business-launchpad-landing.php\">Business Launchpad service<\/a> to learn about our business launch solutions.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">You can also visit the <a href=\"https:\/\/digistrivemedia.com\/\">Digistrive Media website<\/a> to explore our services.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Need help choosing the right digital setup for your business?<\/strong> Contact Digistrive Media to discuss your requirements.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Frequently Asked Questions<\/h2>\n\n\n\n<h3 class=\"wp-block-heading\">Which digital tools should a small business use first?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Start with the tools required for your daily operations. Many businesses begin with a website, business email, billing software, and a way to manage enquiries. Add other tools when a clear need arises.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Are free digital tools enough for a small business?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Free plans may be sufficient for basic requirements. However, they can have limits on users, storage, integrations, or features. Compare these restrictions before choosing a plan.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Does every small business need a CRM?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">No. A CRM becomes more useful when customer records, enquiries, and follow-ups are difficult to manage manually.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Can digital tools reduce business costs?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">They can reduce repetitive work and improve visibility into operations. However, the actual savings depend on implementation, staff adoption, subscription costs, and the process being improved.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">Should a small business invest in automation?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Start with repetitive tasks that consume significant time or create frequent errors. Test the results before automating additional processes.<\/p>\n\n\n\n<h3 class=\"wp-block-heading\">How often should businesses review their digital tools?<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Review them periodically and whenever your business requirements change. Check usage, costs, integrations, security, and the value each tool provides.<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Conclusion<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">Digital tools can help small businesses manage customers, billing, marketing, and daily operations more efficiently.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">However, you do not need every available application.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Start by identifying your biggest business challenges. Choose tools that solve those problems, fit your budget, and work with your existing systems.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Review the results regularly. As your business grows, add new capabilities when they provide clear value.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>10 Essential Digital Tools for Small Businesses in India Running a small business involves many daily tasks. You need to manage customers, track payments, promote your services, and organise your work. Handling everything manually can take valuable time. It can also lead to missed enquiries and errors. Digital tools can make these tasks easier. They [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1222,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"","ast-site-content-layout":"default","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","ast-disable-related-posts":"","theme-transparent-header-meta":"","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center 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